Disturbed Band Uses AR To Give Fans a Tool To Memorialize Loved Ones

Dan Ferguson
4 min readApr 12, 2020

Warner Records has reached out to Groove Jones again, to help with the design of a new social AR filter.

This time it is for the band Disturbed, an American heavy metal/hard rock band out of Chicago. Band and brands are tapping into Social AR as a way…

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Dan Ferguson

Co-Founder of Groove Jones | Vet | Shorty Award Winner | Clio, One Show, Shorty Award Winner | Named “Marketer of the Next Generation” by Brandweek Magazine